Pirelli, an amazing walk on Christ The Redeemer

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Carrying out intricate repairs to a giant hand of Christ is not in the usual run of affairs for the Italian tyre manufacturer Pirelli. But when the iconic Christ the Redeemer statue in Rio de Janeiro was struck by lightning, Pirelli stepped in to finance the restoration work. The repairs came just ahead of Brazil hosting the 2014 World Cup, and, with millions of tourists expected, it was a cultural imperative to have the statue safe and looking its best.
“For a monument like this, that hosts two million guests a year – probably three million in 2014 – damage cannot be left unattended,” said Paolo Dal Pino, president of Pirelli South America, at the time.

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